Biggie is a global marketing agency for strategy and activation agency, part of Biggie group, an independent international group of integrated marketing solutions.
Biggie's motto is Partners in growth, and its ambition is to be a partner in the growth of brands, by putting strategic and operational excellence at the service of their performance, and by offering them tailor-made support (marketing strategy, strategic planning, data & analysis, media, digital performance, content creation and adaptation, and business consulting) to meet their business challenges.
The agency has 300 experts, including 150 in France, present in 7 countries through 9 international offices (Paris, Marseille, Brussels, Milan, Geneva, Zurich, Prague, Dubai and Sao Paulo).
For further information: www.biggie.co
We are seeking a highly skilled Adtech Solutions Consultant to join our dynamic Consulting team and spearhead the execution of data engineering projects for Gamned's esteemed agencies and clients. In this pivotal role, you will take charge of overseeing global projects aimed at delivering data-driven solutions that not only meet but surpass client objectives.
Design, Configure, And Deploy Digital Tracking
- Utilize tools like Google Analytics, GTM, Data Studio, BigQuery, and Adobe Analytics to develop and implement digital tracking and measurement solutions.
Privacy Regulation Compliance
- Set up and maintain Consent Management Platforms (CMP) such as OneTrust and CookieBot.
- Act as the primary contact for GDPR and data protection matters related to digital measurement.
Enhance Data Collection And Analysis
- Integrate Conversion API and implement server-side tracking for improved data accuracy and analysis capabilities.
Project Management
- Lead projects from both a technical and consulting standpoint, ensuring timely and effective delivery.
Oversee CDP/DMP Solutions
- Manage Customer Data Platforms (CDP) and Data Management Platforms (DMP) to optimize data utilization.
Client Collaboration
- Work closely with clients to understand their business needs and deliver customized adtech solutions.
Troubleshooting And Data Integrity
- Resolve tracking issues and ensure data consistency across all platforms.
Training And Support
- Provide clients with training and support on analytical tools and consent management platforms.
Documentation
- Create and maintain comprehensive documentation for tool implementation and usage.
Performance Monitoring And Optimization
- Analyze website and campaign performance to identify and implement optimization opportunities.
- Your Profile
Digital Marketing Expertise
- Advanced understanding of SEO, PPC, social media, campaign tagging, and conventions.
- Familiarity with ad solutions such as Google Ads, Display & Video 360, Campaign Manager, Facebook Ads, Adform, TheTradeDesk, Xandr etc.
Technical Proficiency
- Experience with frontend technologies (HTML, JavaScript).
Customer Lifecycle And Data Processes
- Understanding of customer lifecycle, touchpoints, and business processes for data collection, analysis, and activation across marketing, sales, and customer service.
Analytical And Problem-Solving Skills
- Strong analytical abilities and a comprehensive approach to problem-solving.
Team Collaboration
- Proven ability to work effectively within a team.
- Our benefits :
- An international group present throughout the world
- Multidisciplinary entities that are experts in their field: programmatic, influence, 360°, content creation, etc.
- Different career paths adapted to your professional aspirations
- On-going training sessions with a Digital AcademyAccess.
Biggie Group offers employment opportunities without distinction of origin, sex, morals, sexual orientation, gender identity, age, marital status, physical appearance, disability, religion, of political opinionBiggie Group complies with regulations combating discrimination in business. This policy applies throughout the employer process: recruitment, hiring, internal promotion, leave, remuneration and training.
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