Brand Marketing Executive

JOB ACCOUNTABILITIES

• Develop marketing plan & strategy to drive brand & sale performance
• Provide brand support including POCM development & brand assets / kit to distributor and commercial team
• Implement and execute marketing activities according to yearly marketing calendar
• Leadership in Project / Campaign / Brand partnership / New Product Launch (NPD)
• Take lead in providing product and brand toolkits to distributor partner
• Monitor, analyze market and consumer's insight to unlock brand performance
• Monitor & review competitor's marketing activity
• Manage and control A&P spending to be in line with yearly budget
• Monitor, analyze, and evaluate product/brand performance regularly to improve brand & sale performance
• Maintain liaison with agency, other departments, and suppliers to ensure good coordination and effective implementation of plan
• Responsible for all assigned marketing / related task by brand & marketing

JOB REQUIREMENTS

Education: Bachelor's or Master's degree, preferably in Marketing or related field

Industry Experiences: At least 3-4 years experience in alcohol/marketing/FMCG is a plus

Position Experiences: At least 3-4 years experience in marketing field is required

Knowledge/ Skills:

• Experience in similar role is a plus
• Experience in adult beverage industry with a focus in (marketing/trade marketing)
• Logical thinking skills and exhibit an energetic attitude with ownership
• Strong presentational skills, and ability to report key metrics and sales data

Others requirement:

• Proficient in MS Offices (Word, Powerpoint, Excel, Outlook)
• Excellent English communication, interpersonal skills, and presentation skills
• Good time management skills, leadership skills, and planning skills
• Ability to work independently and as part of a team
• Demonstrates a hands-on attitude and an attention to details
• Highly self-motivated and able to work flexible hours
• M / F (prefer M) or Female with willingness to go out / drink

ABOUT US

Anheuser-Busch InBev (ABInBev) - The World's Largest Beer Company

Founded in 1366, Anheuser-Busch InBev (ABInBev) is based in Leuven (Belgium) and has branches in many countries, with a size of 150,000 employees worldwide.

Anheuser-Busch InBev currently owns more than 500 beer brands covering 150 countries. In which brands already present in SEA include Budweiser, Hoegaarden, Corona, and Stella Artois.

We build a sustainable company, brew beer and build different brands to embrace a Future With More Cheers. That is the future of each of us, is to always create something new to approach every moment in life. A future where each employee working at ABInBev, each partner of ABInBev, each customer, and the community, each person constantly dreams bigger, spreading that dream to those around and creating meaningful resonance for the entire world. ABInBev believes that with those joys, beer is the best catalyst.

ABInBev - Data Protection Policy

Anheuser-Busch InBev Vietnam Brewery Co., Ltd (AB InBev) hereby undertakes to use the personal data received from the candidate for the recruitment process at ABInBev. ABInBev shall not provide or disclose personal data to external organizations without prior consent from the candidate.

To Applicants

Once you continue with the application process, this indicates that you hereby give your consent to ABInBev for processing the personal data that you are providing ABInBev.