About Us:
Founded in the US (Seattle) in 1995 by Paula Begoun, Paula's Choice Skincare is a multinational brand that is now 29 years strong! Our vision is to empower consumers with in-depth knowledge and enable people around the world to make the best choices for their skin. We question ingredients, follow the facts and stand up for the customer, because we believe that Beauty Begins with Truth.
About the Region:
Our Southeast Asian headquarters is located in Singapore, and currently manages Singapore, Malaysia, Indonesia, Thailand and Philippines. Our channels include not only our own DTC platform, but also marketplaces such as Lazada, Shopee, Amazon, Zalora as well as an offline presence in Unity Pharmacies and Sephora Stores.
About Our Culture:
We're a rapidly growing entrepreneurial team that thrives on change, prioritizing a culture of feedback and inclusivity. Our creative team is the visual driving force behind every campaign or social ad the perfect opportunity for you to collaborate with internal channel partners, optimizing results.
Paula's Choice is also committed to diversity! Our customers come from all walks of life and so do we. We hire great people from a wide variety of backgrounds, not just because it's the right thing to do, but because it makes our company stronger. We hope you agree. If you share our values and our enthusiasm for empowering people to achieve their own definition of beautiful, Paula's Choice could be a wonderful fit for you.
The Opportunity:
Paula's Choice is seeking to hire a talented and self-motivated Creative Specialist based in Bangkok, Thailand with strong asset creation skills and a relevant portfolio demonstrating his/her passion for consumer-centric design. S/he will work with our regional DTC/E-commerce and brand teams to translate business and marketing needs into impactful creative visual concepts across various channels, consistent with our brand guidelines.
Reporting to Business Development Manager Thailand, the role requires an innovative and agile individual who can adapt regional designs into Thai quickly to include rapidly changing beauty trends on assets across digital and retail platforms. With a focus on evolving Paula's Choice to be best-in-class, s/he must maintain awareness of current industry design standard and best practices.
Key responsibilities include:
Executing Visual Brand Identity
- Develop and adapt (into Thai) campaign assets, web banner suites, including paid social and various website graphics, both still and animated
- Produce and prepare creative artwork work for store POSM, advertising materials, digital, social media, and any related Marketing Communication materials required for stores inclusive of official physical stores, eCommerce stores and any other channels stores when required.
- Assist in the planning/conceptualization of photoshoots (procurement of props, product styling, etc) and able to execute these plans after with lighting, photography and photo-editing skills.
- Develop campaign assets and provide design support as needed to cross-functional teams.
- Ensure that all partner-generated brand content and images are aligned with brand guidelines.
- Adapt visuals to our key digital marketing channels (e.g. EDM / Posters / Banners) with suitable copy to complement design ideas.
- Understand key campaign requirements and cooperate with marketing team to create high quality design work that increase CTR.
- Work with customer excellence team to continuously improve design work based on local consumer preferences.
- Laise with e-commerce distributor to provide creative and content assets for adaptation on marketplaces. Give the final approval before they go live.
- Support in social media content creation, language adaptation into Thai, print deliverables, press checks and visual merchandising.
- Work within an agile team structure to strategize and communicate closely with Brand and Sales teams to optimize and design new and existing collateral to fit business objectives
- Work closely with lateral creative team members on 360 campaign development and execute to consistent standards
- Other responsibilities as assigned by your direct supervisor
Content Writing, Copywriting, Translation
- Develop engaging, brand-aligned content for digital channels, including websites, email campaigns, and social media.
- Craft clear, compelling copy that drives engagement and conversion
- Translate English content to Thai to maintain messaging impact and cultural relevance for the Thai market.
Administration & Reporting
- Present finalized design ideas and concepts to the Brand team.
- Ensure proper documentation and archiving of all design files for dissemination to teams and partners.
You possess:
- A high native proficiency in Thai and English, both written and spoken, with excellent interpersonal skills.
- A Diploma/Degree in Art, Design, Communications or a related discipline.
- 2-4 years of working experience in the creative & design industry with a strong supporting portfolio
- High proficiency in Adobe Suite (Photoshop, Illustrator, Lightroom), with in-depth knowledge in product styling, photography and photo editing.
- Proven ability to produce high-quality, persuasive content and translate it effectively from English to Thai.
- Strong understanding of cultural nuances to ensure accurate and meaningful localization, while maintaining brand voice and consistency.
- A strong track record in managing multiple project deadlines simultaneously.
- Strong communication skills to liaise with Brand team and external vendors
You'll stand out from the rest with:
- Some prior In-house working experience with a brand.
- 2 - 3 years working experience with a beauty/skincare/luxury brand.
- Video editing experience
- Knowledge of print production, colour codes, formats.
- Strong color sense ability to work in various color fields, including CMYK, RGB & the pantone color system
You are:
- Highly creative and frequently have original, out-of-the-box ideas.
- Passionate about beauty/skincare and are excited about the brand.
- Meticulous, and demonstrate high attention to detail.
- Highly motivated, able to work in a fast-paced environment quickly to meet tight deadlines.
- Able to work independently without supervision and proactively within a team.
- A Collaborator who values integrity, innovation, respect and excellence.
- Curious and open to the ideas of others, able to take calculated risks.
- Positive and exhibit a willingness to learn.
- Resilient and solutions-oriented; you never give up.
Our culture is the result of our behaviours, our personal commitments, our willingness to collaborate, listen and learn. If you recognize yourself in our values, you will feel at home at Paula's Choice:
Each of us is powerful on our own, but together we are unstoppable.
BUILD TRUST: We set standard for skincare, transparency and shared knowledge.
BE BOLD: We lead through innovation and disrupting the status quo.
ACT WITH KINDNESS: We operate out of respect and care for our customers, our colleagues, and the planet.
CREATE COMMUNITY: We build a welcoming and inclusive community with a culture of growth and empowerment.
Do you recognise yourself in the description above and do you enjoy working in a dynamic and informal work environment Then we'd love to get to know you and hopefully welcome you to join our enthusiastic team soon (yes we move fast, also in our recruitment!).
We look forward to receiving your Curriculum Vitae along with your portfolio of work.
Only shortlisted candidates will be contacted and submitting your portfolio of work is a must.
