Job Description
Get to know the role:
Role is a balance of advanced analytics and stakeholder management - leading day-to-day coordination with related parties i.e. Marketing team, Operations team on demand growth, while growing using data analyses to gain actionable insight (e.g. promo & incentive optimization, churn analysis, customer segmentation, etc.) and working with cross-functional teams to drive execution.
The Day-to-day Activities
- Analyse short to medium term issues impacting demand growth in the business. This includes customer segmentation, conversion funnel optimization, churn analysis, market scans and experimentation
- Scope advanced statistical analyses and predictive modelling in collaboration with the relevant teams
- Forecast spend on promos, incentives and other key initiatives for weekly, monthly and quarterly planning cycles
- Build presentation to influence senior stakeholders and enable data driven decision making
- Design efficient promo structures and other initiatives to drive demand growth in the Payments business and work with cross-functional teams to execute
- Manage budget allocation and track cost from initiatives in collaboration with Finance
Qualifications
- A minimum 4 years of relevant work experience in financial services, management consulting or technology firms
- Confident in processing and analysing complex data sets using Excel (Essential)/Tableau (Preferred)
- Working knowledge of SQL is preferred but not essential
- Quantitative discipline with strong business sense and ability to articulate complex analyses to a wide range of audiences, and translating these to actionable business insights
- Ability to see big picture while not losing sight of details
- A start-up attitude willing to work hard to get things done
