For his/her group of customers, develop and execute a business plan that
Lead E-Com Trade Strategies, breakdown in different sub-channels; Marketplace, Social Commerce, Online Supermarkets, and Delivery plus new emergings.
Manage E-Com P&L mix through identifying Growth & D&A projection by sub-channels.
Lead as a champion with Brand Marketing and Cross-functions in turning Consumer Brand Plan into Trade Plan among the aspects of Assortment, Listing, Distribution, Bundled Pricing, Placement on Apps, Visibilty Designs, Promotions, NPDs, and Event Activities.
Lead data insights (full transactions) across tools of Marketplace Seller Center, TikTok Seller Center, Web-scraping Apps.
Work closely with Group KAMs team to achieve Growth KPIs.
Partner with Indochina Digital and Media capability team to ensure all teams deliver the KPIs.
Supervise Graphics Design Assistant Manager.
Perform E-Com group Forecasting with Supply Chain and Finance.
Recruit new Apps / Platforms each year (15% Sales Contribution)
Lead cross-channel programme; eGTM (GroNext) and Grab Traditional Trade Franchise.
Develop Exclusive Giftsets and Bundles for E-Com, requiring products sourcing, vendors bidding, operational BOM (Bill of Materials) work and financial calculation.
Work on Imports and Incubaiton lead; with DKSH for USA range and PepsiCo Incubations Team for Extra Range.
Responsibilities
AOP Target; Sales, Growth, P&L, and Market Share
New Apps / Platforms Sales Contribution
Exclusive and Giftsets Sales Contribution
Quality Measurement on Graphics work
Timely production of Market Data Reports; Sales, Traffic, Basket Size, Converion, Competitors Movement and Market Share
Qualifications
Master Degree in Business Administration or related fields
5-7 years of experience in Accounts and E-Commerce management with FMCG multinational companies in Sales function
Leadership skills & Great communication skills
Accountability and high level ownership
Projects lead skill and experience
Managing and coaching direct report
High level of interpersonal skills
Passed some of recognized Mindsets courses
Strong Selling and Presentation skills in both English and Thai