Head of Corporate Marketing

Job Description: GM Marketing The Mall Shopping Center

Job Description:

- Develop and execute marketing strategies, marketing promotion and advertising campaigns, events, and communication plan, including online and offline media to drive traffic, awareness, revenues and sales.

- Manage marketing budgets and costs according to annual allocations to ensure efficient usage of resources, where applicable.

- Define marketing campaign & PR objectives that appropriate for target audience.

- Lead the development and implementation of holistic marketing strategy especially in in-store activity, event marketing and media planning.

- Work closely with retail team, agencies, trade partners, to ensure desired business result.

- Measure and track ROI for marketing initiatives in achieving sales goals, evaluating effectiveness and overall brand awareness.

Qualifications:

- Good Strategic thinking and management.

- Good experience in marketing communication, event execution and promotion.

- Experience in branch marketing multiple stores at the same time is preferable Proactive versatile practical.

- Thinker and doer experience. Since he or she must be able to operate at store level.

- Retail experience is preferable.

Location: The Mall Ramkhamhaeng