We are seeking a dynamic and experienced Marketing Communication Public Relations Manager to join our esteemed team. The ideal candidate will have a strong background in luxury hotel marketing and a passion for storytelling that resonates with discerning travelers. This role is pivotal in shaping our brand image, driving strategic marketing initiatives, and enhancing our presence in the competitive luxury hospitality market.
Key Responsibilities:
- Develop and execute comprehensive marketing communication and public relations strategies that align with the hotel's brand vision and business objectives.
- Create compelling content and manage the production of high-quality marketing materials, including brochures, press releases, and digital assets.
- Foster and maintain strong relationships with media, influencers, and key stakeholders to maximize positive exposure and drive brand awareness.
- Coordinate and manage special events, press conferences, and media tours to promote the hotel's offerings and enhance its reputation.
- Collaborate with internal teams, including sales, operations, and management, to ensure cohesive messaging and seamless execution of marketing campaigns.
- Monitor market trends, competitor activities, and guest feedback to identify opportunities for innovation and improvement.
- Oversee the hotel's social media presence, ensuring engaging and visually appealing content that reflects our brand's luxury standards.
- Manage the marketing communication budget, ensuring effective allocation of resources to achieve maximum impact.
Qualifications:
- Bachelor's degree in Marketing, Communications, Public Relations, or a related field.
- Proven experience in marketing communication and public relations within the luxury hotel industry.
- Exceptional writing, editing, and storytelling skills with a keen eye for detail.
- Strong network of media contacts and experience in media relations.
- Proficiency in digital marketing, social media management, and content creation.
- Ability to think strategically, manage multiple projects, and meet deadlines in a fast-paced environment.
- Excellent interpersonal and communication skills, with a collaborative and team-oriented mindset.
- Creative and innovative approach to problem-solving and marketing strategies.