Eastspring is a global asset manager with Asia at its core. We create a culture in which diversity is celebrated and inclusion assured, for our colleagues, customers, and partners. We provide a platform for our people to do their best work and make an impact to the business, and in exchange, we support our people's career ambitions. We pledge to make Eastspring a place where you can Connect, Grow and Succeed.
Key Accountabilities
- Conduct and/or commission market research and customer surveys to assess consumer insight, needs, and satisfaction.
- Promote client satisfaction and loyalty through Customer Service Center, CRM and CEM programs.
- Influence customers perception by creating corporate brand personality through the look, feel, and messaging of our products and services and effectively communicate brand to our customers.
- Responsible for fund or service advertisements as well as seeking regulatory approval.
- Develop and implement marketing strategies for new and existing funds and services, and work with business units to attract and retain assets.
- Assist business units with strategy implementation, special events, and promotions to ensure brand integrity.
- Manage and cultivate relationships with the news media and opinion leaders.
- Create and produce best-in-class communications, marketing and education materials corporate products and services.
- Develop brand guide and ensure brand integrity and quality for all related parties.
- Develop and maintain client communications both content, look and feel for all communication channels.
Experience / Qualifications
- Top University graduate with Master / MBA degree (Marketing /Finance is plus)
- Minimum of 5 years of experience in financial businesses or organizations.
- Retail marketing of financial products background.
- Ability to communicate in English with strong leadership /communication skills.
Eastspring is an equal opportunity employer. We provide equality of opportunity of benefits for all who apply and who perform work for our organisation irrespective of sex, race, age, ethnic origin, educational, social and cultural background, marital status, pregnancy and maternity, religion or belief, disability or part-time / fixed-term work, or any other status protected by applicable law. We encourage the same standards from our recruitment and third-party suppliers taking into account the context of grade, job and location. We also allow for reasonable adjustments to support people with individual physical or mental health requirements.
