Trade Marketing Specialist

**ONSITE INTERVIEW**

Responsibilities:

• Collaborate with Commercial and Marketing teams to understand business objectives and develop trade planning strategies
• Identify key product categories and customer segments for trade promotions.
• Create and implement a trade promotion calendar that aligns with sales and marketing goals.
• Monitor and analyze the effectiveness of trade promotions, making adjustments as needed.
• Develop trade promotion budgets and manage trade spending within approved limits.
• Monitor market trends, competitive activities, and industry developments relevant to retail trade planning.
• Conduct competitor analysis to identify best practices and opportunities for differentiation.
• Utilize market research data and insights to make data-driven trade planning decisions.

Qualifications:

• Bachelor's degree in marketing, business, or a related field.
• At least 3 years of experience in trade planning, trade marketing, or retail management roles
• Preferably within the retail industry.
• Strong analytical skills and ability to use data to drive decisions.
• Excellent communication and interpersonal skills.
• Ability to work in a fast-paced, dynamic environment.
• Strong project management skills and ability to manage multiple projects simultaneously.